Business Strategy +
Human-centered Design
I believe good design should leave people better than it found them. My process runs end-to-end: hypotheses → insights → production.
After RISD’s Industrial design, I developed UX and Service playbook for CVS Health Retail Experience. Most recently, I took my study further at Kellogg School of Management for a dual degree MBA program, where I was the co-president for Innovation and Design Association, leading the biggest MBA level design challenge.
After RISD’s Industrial design, I developed UX and Service playbook for CVS Health Retail Experience. Most recently, I took my study further at Kellogg School of Management for a dual degree MBA program, where I was the co-president for Innovation and Design Association, leading the biggest MBA level design challenge.
Selected Work
1/ AI in Assessment for K12 Education![]()
2/ Experience Redesign in Pharmacy and Retail
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3/ Furniture Design
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4/ Kids Museum Design & Interaction![]()
cicy.zhu
@kellogg.northwestern.edu ︎
@kellogg.northwestern.edu ︎